Swimbaits

Welcome to the Swimbait Collection—a handpicked lineup of custom lures built to target the apex predators of freshwater. From deep-diving crankbaits and glide baits to jointed wakebaits and oversized jerkbaits, each lure in this section is designed to provoke violent reaction strikes from trophy-class fish.

Every bait is airbrushed by hand for lifelike detail, sealed with a rugged clear coat, and fitted with heavy-duty hardware and premium hooks capable of handling serious power. With profiles that imitate top forage like suckers, perch, baby muskies, and walleye, these lures are built to match the hatch and survive the strike.

Whether you're trolling big water, casting into weed lines, or working deep breaks, the  Swimbait Collection delivers proven performers for serious anglers who throw big and chase bigger.