Collection: Jerkbaits

Jerkbaits are a type of hard-bodied fishing lure designed to mimic the erratic, darting motion of an injured baitfish. Typically long and slender, jerkbaits can be floating, suspending, or sinking, depending on the fishing conditions and target species. Anglers retrieve jerkbaits with a combination of twitches, jerks, and pauses to trigger reaction strikes from predatory fish. Their realistic action, lifelike finishes, and ability to stay in the strike zone make them a go-to choice for targeting species like bass, pike, walleye, and trout. Available in a wide range of colors and sizes, jerkbaits are highly effective in both clear and stained water, and they shine in cooler seasons when fish are less aggressive.